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How Often Should You Wash Your Towels?

Ask a mom how often you should wash your towels and she might say “After every use.” Ask a 20-something, and they might have a more relaxed attitude, washing them when they stop passing the “sniff test.” GE conducted a poll about laundry habits, publishing the results on National Laundry Day (April 15, in case […]

February 21, 2020

If It Doesn’t Last, It’s Not Sustainable

Many other towel retailers talk about traveling the globe to find expert craftspeople. We don’t. Because we ARE the expert craftspeople. Our woman-owned, family-run weaving facility is overseen by co-founder Seher Gürgün. Seher is a fourth generation weaver. Her great-grandmother starting a weaving company over 100 years ago. Committed to making the world’s best towel, […]

February 15, 2020

How Many Towels Should I Own?

One of the questions we get often hear is, “How many towels should I own?” Well, the answer varies depending on physical factors like how many people live in the house, how many bathrooms there are and how much closet space is available. It also changes depending on lifestyle; for instance, how often and how […]

February 12, 2020
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