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Lifestyle

Crafting a Better Bathrobe

What separates our bathrobes from others? It’s all in the details. Here are a few things we are doing differently to craft a robe that meets exacting five-star hotel standards.   The Collar Sometimes, with kimono-style robes, once they are washed, the collar will slightly warp and no longer lay flat against the skin. One […]

June 16, 2020

Bamboo: Green or Greenwashing?

Towels are made from a number of fabrics: for example, cotton (like we use at The Turkish Towel Company), bamboo, etc. You’ll often find marketing copy talking about how sustainable bamboo is. Is this reality, or just greenwashing? Bamboo, a type of grass is strong and has the ability to grow quickly, being the fastest […]

June 8, 2020

Celebrate Towel Day and Help the Asheville Community

On Towel Day, May 25, 2020, The Turkish Towel Company will donate a towel to Western Carolina Rescue Mission (WCRM) for every towel sold on their website. The Fletcher-based company aims to raise awareness of the shelter’s increasing need for basic items, especially during a pandemic, and help increase donations of items like towels, detergent […]

May 18, 2020

11 Expert Tips for a Successful Bathroom Makeover

A bathroom makeover is an exciting and fun home project to take on, and an activity you may be considering now that we’ve been spending more time at home. In order for your makeover to go smoothly and stay within budget, it requires a clear plan and established design. A bathroom makeover may be just […]

May 13, 2020

What the Heck is Towelgevity™ Anyway?

Throughout our website you may see references to Towelgevity™. This is our proprietary weaving and production process that ensures a long-lasting, highly durable towel. And, you won’t find it anywhere else. It’s the care, attention and expertise that separates us from every other towel out there. Our family-run mill is owned by co-founder, Seher Gürgün, […]

March 11, 2020

3 Storage Ideas for Your Small Bathroom

Bathrooms can (and should!) be beautiful. They also have to be practical and functional. It can be a challenge to fit all the things you need in your bathroom without creating a design disaster. Here are a few handy ways to get good use out of your space without ruining the décor. These slide-out drawers […]

March 7, 2020

If It Doesn’t Last, It’s Not Sustainable

Many other towel retailers talk about traveling the globe to find expert craftspeople. We don’t. Because we ARE the expert craftspeople. Our woman-owned, family-run weaving facility is overseen by co-founder Seher Gürgün. Seher is a fourth generation weaver. Her great-grandmother starting a weaving company over 100 years ago. Committed to making the world’s best towel, […]

February 15, 2020

How Many Towels Should I Own?

One of the questions we get often hear is, “How many towels should I own?” Well, the answer varies depending on physical factors like how many people live in the house, how many bathrooms there are and how much closet space is available. It also changes depending on lifestyle; for instance, how often and how […]

February 12, 2020

Why Choose Turkish Cotton Towels

Turkish cotton is premium cotton that has extra-long fibers. Because these fibers are longer, there are fewer joins. This results in the strongest, smoothest yarn. Prized for its perfect mix of absorbency and suppleness, Turkish cotton towels become even softer, fluffier, and more absorbent with successive washings.

January 30, 2020

We Make the World’s Best Towels. Just Saying.

The Turkish Towel Company’s towels are the world standard. And, that’s not just bravado. But first, a little background… did you know that Turkey is acknowledged to the birthplace of the towel? These early towels were flat-woven peshtemals that played a central part in Turkish bath culture. As the Ottoman Empire expanded throughout Europe, so […]

January 12, 2020

What does Sustainability Mean to Us?

Here and there on our website, you’ll see that we say our towels are sustainably made. In an era where everyone has hopped on the “eco wagon” – what does this truly mean? Are there concrete steps, processes and outcomes in place? The answer is yes. We take sustainability seriously. For everyone here at The […]

December 13, 2019

What is Sustainability?

Typically, sustainability is defined as “the ability to meet the needs of the present without compromising the ability of future generations to meet their needs.” It typically boils down to the triple bottom line of people, profits and planet. So, when we talk about our towels being sustainable, what exactly do we mean? There are […]

November 14, 2019

Crush of the Week

What a perfect mix of a recycled and repurposed Singer sewing machine as a sink base and absolutely stunning tile work. Put it all together and it’s fresh, modern and makes a statement.

September 26, 2019

How to Choose the Perfect Gym Towel

Ah, spring… the time when fitness buffs come out of their winter cocoon and can be seen jogging, cycling and hiking around town. And, the gyms fill with people wanting to shed a little winter weight and get in shape for summer. (In fact, one out of every five Americans are heading to the gym, […]

May 19, 2019

5 Alternative Uses for a Peshtemal

Peshtemal towels are the hot new trend that isn’t going away anytime soon. Why? Everyone LOVES them because they are so incredibly versatile. You already know that a peshtemal towel can be an amazing, lightweight, quick-drying bath and hair towel. But, they have thousands of other uses as well! And, they look so stylish and chic no […]

May 10, 2019

Get REAL Hotel Towels

When you’re thinking of buying a new refrigerator or a new car, most of us dig in and do a little research. But when it comes to towels, not so much. But why not? They are (or should be!) a long-term investment. And, here’s where it pays off to buy hotel towels. They are designed […]

May 2, 2019

Crush of the Week

Well, well, well… this bathroom is a sure sign that spring is just around the corner! We are crushing on that delightful wallpaper. Sara D of SincerelySaraD.com also mixed things up with the subway tile, creating this wonderful pattern. It’s fresh, light and just so pretty! Click here to see the before and after! Source […]

March 31, 2019

Why Turkish Cotton Towels are the Perfect Choice for Towels

When you are shopping around for towels, there’s a ton of choice: different styles, different weights, different colors, different types of cotton. When it comes down to style, weight and color, that’s a very personal choice. But in terms of cotton, Turkish cotton is an excellent choice for bath towels, bath sheets and washcloths, and […]

March 3, 2019

Crush of the Week

Looking for inspiration for your his and her side-by-side sinks? Take a cue from these clean lines. Contemporary and sleek, and oh-so-sophisticated. Source: Pinterest

February 27, 2019
Zenith 6pc Set

Why All of Our Towels and Robes are OEKA-TEX Certified

Whether you realize it or not, we get pretty intimate with our towels. On a daily basis, we wash and dry our hands, face and body. We wrap ourselves in a towel, fresh out of the shower and swaddle our babies after their bath. For The Turkish Towel Company, it is absolutely essential that our […]

February 5, 2019

Crush of the Week

Think white is ho-hum? Think again! We love this white-on-white master bath, with its play of glossy white subway tiles next to hexagon floor tiles. It’s clean and modern.   Source: Magnolia via Pinterest.

August 13, 2018

Crush of the Week

We fell in love with this bathroom that is part of Jillian Harris’s Home Tour Series. This spare bathroom has amazing vintage hotel vibe, especially with the black frame shower. Source: JillianHarris.com  

July 3, 2018

Crush of the Week

We were inspired by this breathtaking washstand. The gold chevron marble tiles and marble slab from New Ravenna, give it a unique and luxurious feel that we’d want to enjoy any day. Source: New Ravenna via Pinterest  

June 28, 2018

Crush of the Week

We’re charmed by this light, airy bathroom with its blue and white Asian inspiration. The delicate balance of marble and silver, the nod to fine china on the wallpaper – if a bathroom could embody an elegant tea party, this is what it would look like: Source: Pinterest

May 13, 2018
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