Lifestyle - The Turkish Towel Company

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Your Guide to Buying Towels

Alright, listen up—the holidays are coming and so are the guests, and it’s high time to retire that worn-out towel you’ve been using forever. Let’s get you sorted with this towel-buying guide Navigating the towel aisle at your favorite store can be a bit overwhelming, but fear not! We’re here to guide you through the […]

November 20, 2023

Bath Towels vs Bath Sheets

Here at the Turkish Towel Company we are often asked about the difference between bath towels and bath sheets. So we thought we would put together a bath towel vs bath sheet comparison, so you can determine which towel best suits your needs. Bath Towels Standard bath towels vary in size from manufacturer to manufacture.  […]

March 16, 2023

Get the Same Towels We Sell to 5-Star Hotels!

If you’re shopping around for a new appliance or car, you’re probably looking at reviews and doing your research. And when it comes to towels, we should also be looking for the best. They are (or should be!) a long-term investment. No one wants to be filling landfills with towels that fall apart at the […]

March 30, 2021

The Peshtemal, Minimalism and You

Sprouting out of the post-war art movement, Minimalist art was characterized by simple lines, few colors, and careful placement of and harmony between the elements on the canvas. As an interior design style, Minimalism came into the mainstream in the 1960s and ‘70s. And, like the art movement, it’s broadly defined as a design or […]

March 24, 2021
Organic 6pc towel set

Why Organic is Win-Win

Organic cotton is a sustainable solution for weaving towels, as no genetically modified seeds are used and cotton is grown without the use of pesticides and other toxic chemicals. By prohibiting the use of petroleum-based fertilizers and absorbing carbon dioxide from the air, organic farming practices help reduce our carbon footprint and combat climate change. […]

August 13, 2020

Crafting a Better Bathrobe

What separates our bathrobes from others? It’s all in the details. Here are a few things we are doing differently to craft a robe that meets exacting five-star hotel standards.   The Collar Sometimes, with kimono-style robes, once they are washed, the collar will slightly warp and no longer lay flat against the skin. One […]

June 16, 2020

Bamboo: Green or Greenwashing?

Towels are made from a number of fabrics: for example, cotton (like we use at The Turkish Towel Company), bamboo, etc. You’ll often find marketing copy talking about how sustainable bamboo is. Is this reality, or just greenwashing? Bamboo, a type of grass is strong and has the ability to grow quickly, being the fastest […]

June 8, 2020

Celebrate Towel Day and Help the Asheville Community

On Towel Day, May 25, 2020, The Turkish Towel Company will donate a towel to Western Carolina Rescue Mission (WCRM) for every towel sold on their website. The Fletcher-based company aims to raise awareness of the shelter’s increasing need for basic items, especially during a pandemic, and help increase donations of items like towels, detergent […]

May 18, 2020

11 Expert Tips for a Successful Bathroom Makeover

A bathroom makeover is an exciting and fun home project to take on, and an activity you may be considering now that we’ve been spending more time at home. In order for your makeover to go smoothly and stay within budget, it requires a clear plan and established design. A bathroom makeover may be just […]

May 13, 2020

What the Heck is Towelgevity™ Anyway?

Throughout our website you may see references to Towelgevity™. This is our proprietary weaving and production process that ensures a long-lasting, highly durable towel. And, you won’t find it anywhere else. It’s the care, attention and expertise that separates us from every other towel out there. Our family-run mill is owned by co-founder, Seher Gürgün, […]

March 11, 2020

3 Storage Ideas for Your Small Bathroom

Bathrooms can (and should!) be beautiful. They also have to be practical and functional. It can be a challenge to fit all the things you need in your bathroom without creating a design disaster. Here are a few handy ways to get good use out of your space without ruining the décor. These slide-out drawers […]

March 7, 2020

If It Doesn’t Last, It’s Not Sustainable

Many other towel retailers talk about traveling the globe to find expert craftspeople. We don’t. Because we ARE the expert craftspeople. Our woman-owned, family-run weaving facility is overseen by co-founder Seher Gürgün. Seher is a fourth generation weaver. Her great-grandmother starting a weaving company over 100 years ago. Committed to making the world’s best towel, […]

February 15, 2020

How Many Towels Should I Own?

One of the questions we get often hear is, “How many towels should I own?” Well, the answer varies depending on physical factors like how many people live in the house, how many bathrooms there are and how much closet space is available. It also changes depending on lifestyle; for instance, how often and how […]

February 12, 2020

Why Choose Turkish Cotton Towels

Turkish cotton is premium cotton that has extra-long fibers. Because these fibers are longer, there are fewer joins. This results in the strongest, smoothest yarn. Prized for its perfect mix of absorbency and suppleness, Turkish cotton towels become even softer, fluffier, and more absorbent with successive washings.

January 30, 2020

We Make the World’s Best Towels. Just Saying.

The Turkish Towel Company’s towels are the world standard. And, that’s not just bravado. But first, a little background… did you know that Turkey is acknowledged to the birthplace of the towel? These early towels were flat-woven peshtemals that played a central part in Turkish bath culture. As the Ottoman Empire expanded throughout Europe, so […]

January 12, 2020

What does Sustainability Mean to Us?

Here and there on our website, you’ll see that we say our towels are sustainably made. In an era where everyone has hopped on the “eco wagon” – what does this truly mean? Are there concrete steps, processes and outcomes in place? The answer is yes. We take sustainability seriously. For everyone here at The […]

December 13, 2019

What is Sustainability?

Typically, sustainability is defined as “the ability to meet the needs of the present without compromising the ability of future generations to meet their needs.” It typically boils down to the triple bottom line of people, profits and planet. So, when we talk about our towels being sustainable, what exactly do we mean? There are […]

November 14, 2019

Crush of the Week

What a perfect mix of a recycled and repurposed Singer sewing machine as a sink base and absolutely stunning tile work. Put it all together and it’s fresh, modern and makes a statement.

September 26, 2019

How to Choose the Perfect Gym Towel

Ah, spring… the time when fitness buffs come out of their winter cocoon and can be seen jogging, cycling and hiking around town. And, the gyms fill with people wanting to shed a little winter weight and get in shape for summer. (In fact, one out of every five Americans are heading to the gym, […]

May 19, 2019

5 Alternative Uses for a Peshtemal

Peshtemal towels are the hot new trend that isn’t going away anytime soon. Why? Everyone LOVES them because they are so incredibly versatile. You already know that a peshtemal towel can be an amazing, lightweight, quick-drying bath and hair towel. But, they have thousands of other uses as well! And, they look so stylish and chic no […]

May 10, 2019

Get REAL Hotel Towels

When you’re thinking of buying a new refrigerator or a new car, most of us dig in and do a little research. But when it comes to towels, not so much. But why not? They are (or should be!) a long-term investment. And, here’s where it pays off to buy hotel towels. They are designed […]

May 2, 2019

Crush of the Week

Well, well, well… this bathroom is a sure sign that spring is just around the corner! We are crushing on that delightful wallpaper. Sara D of also mixed things up with the subway tile, creating this wonderful pattern. It’s fresh, light and just so pretty! Click here to see the before and after! Source […]

March 31, 2019

Why Turkish Cotton Towels are the Perfect Choice for Towels

When you are shopping around for towels, there’s a ton of choice: different styles, different weights, different colors, different types of cotton. When it comes down to style, weight and color, that’s a very personal choice. But in terms of cotton, Turkish cotton is an excellent choice for bath towels, bath sheets and washcloths, and […]

March 3, 2019

Crush of the Week

Looking for inspiration for your his and her side-by-side sinks? Take a cue from these clean lines. Contemporary and sleek, and oh-so-sophisticated. Source: Pinterest

February 27, 2019